Are we officially in summertime now? I mean we must be; the mornings are light and warm, the birds are back singing and we have just completed a BODYPOWER EXPO ! To mark the change in seasons we have just released the hottest newest collection we have ever done called the UNLEASHED.
I write this just 4 days after we attended the BODYPOWER EXPO for the second time back to back and to be completely honest with you all it has left myself and the team well, rather knackered. We might not have been taking part in fitness competitions but working on a stand all weekend from sure felt like we had lol.
The show opened on Friday to around 20,000 visitors and ROARY THE LEGACY LION was out and about posing for selfies and causing trouble everywhere he went (no change there). On the Legacy stand this year we brought our athlete CRAIG WHITE who took time out to talk about his time fighting in the UFC and his current fights in CAGE WARRIORS as well as our amazing ambassador LEONA WILLS.
The unleashed collection went down amazingly well with the team having to re stock them twice in that day. If you follow us on instagram stories you would have seen that we launched our Athlete Challenges and the first was CRAIG V LEONA in the fastest person to open a bag of popcorn with boxing gloves on. No shock that Craig won that won one! After a busy first day and many happy customers later the team headed back to the hotel for some well deserved food and a good night sleep.
Craig White in action in Fight Town Roary meeting Jessica and jamie on friday
Over 60,000 fitness fans were expected to walk through the doors at the NEC and it felt more than that at some points we added a new face KIMBERLEY INGHAM to add to the line up . Straight away she was thrown in the deep end with an athlete challenge v LEONA and this time is was an eating one – guess the flavour of the protein bar while blindfolded which was put out on our instagram stories. The stand was packed with a a line of people queueing to buy our newest collection with the unleashed cropped hoodies and jumper pretty much selling out.
We saw a few famous faces, Ollie Ollerton from SAS: who dares wins was there with his company Breakpoint, and some of the contestants from the show stopped by the stand to say hi. As usual HECK provided us with some quality food at lunch and NCCO kept our energy levels were up. The search for the new face of Legacy kicked off with fitness model ALEX CROCKFORD speaking to people wishing to enter the competition and giving them hints and tips. The afternoon was buzzing and we were non stop all day so by the time it 6pm we were all shattered. Now its pretty rare for some of my team to be quiet and not talk but after today we walked back to the hotel in total silence lol , so an early meal and night was in order ready for the final day.
Leona Wills and Roary The Legacy Lion Busy day on the stand with lots of new vistors
We kicked off Sunday with a high 5 challenge and this time it was ROARY THE LEGACY LION V KIMBERLEY – who can get the most high fives in 30 seconds? It was a great start from both but Kimberley won hands down (or up!). Sunday is usually a quieter day but after yesterday the team was grateful for a bit of a breather! Today was the last day of the expo and the stand was full with everyone trying to get their hands on the new unleashed collection by 3pm it hand sold out – so that ‘breather’ never really happened for the team!
Roary posing for selfies with his classic lion pose Roary loving life today
BODYPOWER for us was an incredible experience and we loved every minute of it. The whole team and I would like to thank every single one of you that came to see us and brought something from us – it means so much to me and the team.